Project Overview
The programme combined destination promotion with B2B meetings, enabling Greek destination and tourism representatives to engage directly with the Turkish travel trade.
MC’s Role
Project and event management consultancy for the Türkiye programme.
Scope Of Responsibility
- Development of the Türkiye programme concept
- TÜRSAB partnership and related institutional coordination
- Definition of the target participant profile
- Management of venue arrangements
- Management of on-site delivery on the event day
Project Scale
120+participants
Delivered in cooperation with TÜRSAB and with senior travel industry participation, the programme brought together more than 120 participants from the Turkish and Greek delegations.